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Virtual tours with information points

Information points let you explain what visitors see in a virtual tour. They can open extra information about your organisation, a product or a particular place without leaving the tour.

Information points in a Zien360 virtual tour

26 August 2021

What is an information point?

An information point, also called a hotspot, is a clickable icon or area in a virtual tour. It opens content about that part of the scene. The icon or image can be adapted to the tour.

Clickable information points in a virtual tour

Why add information points?

A view of a room does not always explain what happens there. An information point can describe a process, introduce a service or provide details about a product. Visitors choose which details they want to open.

The information appears within the tour, so visitors can continue exploring from the same place afterwards.

Introduce someone in the tour

A person recorded against a green screen can be added to a scene. For example, a team member can welcome visitors or explain what happens in a room.

A presenter added to a virtual tour using green screen video

What can an information point contain?

  • Images and photos. Show a detail, a series of photos or a slideshow.
  • Video. Add an explanation or a person recorded against a green screen.
  • Audio and voiceovers. Let visitors listen to an explanation of a product, service or place.
  • Text and PDFs. Explain what visitors see or offer a brochure to download.
  • Questions and games. Add quiz questions or discuss a game format that suits the tour.

Other ways to guide visitors

Depending on the project, a tour can also include navigation menus, maps, ambient sound, different languages or aerial images. We discuss which functions support the purpose of your tour and what is needed to make them work.

Discuss your virtual tour

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