- Client
- Dutzfloors
- Service
- Virtual tour
- Location
- Beetsterzwaag
Choosing a wooden floor involves more than colour. The grain, plank width and finish affect how a floor feels in a room. In the Dutzfloors virtual tour, visitors can explore the showroom at their own pace and compare different oak floors.
A closer look at wooden floors
The Beetsterzwaag showroom consists of several rooms, each with its own atmosphere. The tour shows how different floors work with furniture, walls and other materials. This makes the difference between an individual plank and a complete floor immediately clear.
Visitors can explore light and dark oak floors, parquet and herringbone patterns. Information at several points explains the wood, dimensions and options. The tour provides a useful first introduction before a showroom visit.
Choose where to look
In a regular video, the filmmaker decides what viewers see. In this 360-degree tour, visitors choose their own route. The menu takes them straight to a light floor, dark floor, herringbone floor or furnished room. They can then look around freely and examine details up close.
For this project, we photographed the showroom from several fixed points. We connected the images into a clear route and added information points. The tour works on a phone, tablet or computer and is available at any time.
Why this approach works
- Light, dark and herringbone floors can be compared in furnished rooms.
- Information points explain wood types, dimensions and options.
- You can go straight to a floor type or room and explore it from every angle.
From a single plank to a complete room
The showroom reveals how a floor shapes an interior. The tour keeps the furniture, walls and laying pattern together, making it possible to compare more than the colour of the wood.
