
- Client
- Jumper
- Service
- Interactive virtual tour
- Location
- Almelo
For Jumper Almelo we created more than a digital tour. The tour includes a custom search function that lets visitors search directly for a product category or brand.
Search the store, not a floor plan
Visitors can explore the store while using the search function. This helps them find the right department or product group faster and matches the way customers actually use a pet store.


Making the physical store recognisable online
Departments, shelves and brands can be viewed in 360 degrees. Customers get a clear impression of the range and layout before visiting, while the feel of the physical store remains intact.
Explore more Jumper stores
Also explore the virtual tour of Jumper Den Bosch and the existing virtual tour of Jumper Amersfoort.
Why this approach works
- Visitors can search for a product category or brand within the tour.
- The result takes the customer to the corresponding place in the shop.
- The department remains visible with the surrounding shelves and products.
From a search to the right shop department
In Almelo, searching has become part of looking around. Customers do not need to know the shop layout first: a product category or brand gives them a starting point for exploring.
